MODUL is an examination into the use of brand and domestic home goods, namely the Statement Chair, to reject the acquisition of the extraneous and instead move toward the conscious decision to buy only what is needed.
Modul: Statement Chair
The home is oftentimes viewed as a place of comfort. In many times this is created by the objects we buy and subsequently use. These objects create for us either a conscious or subconscious expression of our identity that one is inherently comfortable in. MODUL is a brand that challenges the purchasing of the unnecessary and replaces it with the essential.
The home is oftentimes viewed as a place of comfort. In many times this is created by the objects we buy and subsequently use. These objects create for us either a conscious or subconscious expression of our identity that one is inherently comfortable in. MODUL is a brand that challenges the purchasing of the unnecessary and replaces it with the essential.
Personal Project
2018
2018
The Statement Chair
Inspired heavily by Brutalist architecture the MODUL Statement Chair exudes its lack of concern to appear comfortable and instead imposes its unpretentious honesty through the use of raw materials and straightforward construction and language.