Tide Evo is an evolution in the laundry experience. It brings the simplicity of pods, the cleaning power of liquids and the chemisty of powder into one simple, plasticless, sustainable detergent that is better for you, your clothes, and the planet.

Tide Evo

Procter & Gamble
2023

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Ian O Malott is an industrial designer and innovation strategist creating objects at the intersection of form, function, and feeling.

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